“Joe Biden’s Deep-Pockets Activate: Latino Outreach is Here!

A powerful group backing Joe Biden’s presidential campaign has kicked off an ambitious effort to get the Latino vote. The newly formed Latinos for Biden organization has launched a digital campaign to rally one of the largest and most influential voting blocs in the United States. The supportive coalition of high-profile Latino political and civic leaders, businesspeople, and entertainers is hoping to spread the message that the former vice president is the only candidate that can restore the promise of the American Dream. The inclusive campaign highlights Biden’s commitment to advancing the rights of undocumented immigrants and expanding opportunities for small businesses, among other topics. The campaign includes Spanish-language ads on social media, radio spots, and an extensive outreach program designed to educate and mobilize Latino voters. The coalition is backed by big-pocketed donors such as philanthropist Alberto Lorca, billionaire businessman Henry Muñoz III, and philanthropist Anita Friedman. Furthermore, Latinos for Biden has organized events around the country, such as town halls and virtual forums, to discuss how Biden’s plans will impact Latino communities. The coalition is also working to promote voter registration and education efforts. Both Donald Trump and Joe Biden have tailored their messages for Latino voters in an effort to gain the key voting bloc. While the Trump campaign has focused primarily on assessments of Biden’s record in office, the Biden organization has put an emphasis on “unity and respect for all.” The inspiring effort from the Latinos for Biden campaign is important for mobilizing an estimated 29.8 million eligible Latino voters. If these efforts are successful, they could be the difference in deciding who will be the next president of the United States.